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The Monster Under Every Marketer’s Bed

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Four ways to make the most of the holiday season

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Best practice on which areas of your website to personalize and why

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Buyer’s guide to ecommerce personalization 2018

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Seven pitfalls to avoid when you personalize

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Referrals Reap Rewards

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It’s Time To Get Personal

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Revisiting My Ecommerce Personalization Wish List

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What is Ecommerce Personalization?

‘The collection of data from website visitors and the analysis and the use of this data to not only segment customers into multiple profiles, but to show real-time personalized recommendations and relevant products to each individual based on their activity and the activity of similar people.’

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Defining Your Ecommerce Merchandising Zones

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9 Ways to Maximise Your Ecommerce Christmas Revenue.

Christmas is just around the corner, that means marketing departments are getting ready to run campaigns that have been developed for months.

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Generalisation vs Personalization

‘The collection of data from website visitors and the analysis and the use of this data to not only segment customers into multiple profiles, but to show real-time personalized recommendations and relevant products to each individual based on their activity and the activity of similar people.’