Incentives and rewards campaign
AMY – DENVER, COLORADO, USA
RETURN VISITOR
Amy visited Calzamoda once before and looked at walking shoes and evening shoes but never purchased on first visit. This is Amys second visit to the online store.
Features / Goals
Incentives and rewards campaign = Increases revenue
Build customer loyalty = Increases conversion
With PureClarity
Without PureClarity
Content and upsell campaign
NAOMI – CHARLESTON, SOUTH CAROLINA, USA
First Time Visitor
Naomi, having selected a shoe from her search proceeds to the product page to find out more…
Behaviour based incentive banner = Increases conversion
With PureClarity
Without PureClarity