Incentives and Rewards Campaign

AMY – DENVER, COLORADO, USA
RETURN VISITOR

Amy visited Calzamoda once before and looked at walking shoes and evening shoes but never purchased on first visit. This is Amys second visit to the online store.

FEATURES / GOALS

  • INCENTIVES AND REWARDS CAMPAIGN = Increases Revenue¬†
  • BUILD CUSTOMER LOYALTY = Increases Conversion
Without PureClarity
With PureClarity
Before
After

Content and UpSell Campaign

NAOMI – CHARLESTON, SOUTH CAROLINA, USA
First Time Visitor

Naomi, having selected a shoe from her search proceeds to the product page to find out more…

  • BEHAVIOR BASED INCENTIVE BANNER = Increases Conversion
Without PureClarity
With PureClarity
Before
After