Customer Acquisition Campaign

PETE – YORK, ENGLAND, UK
SECOND TIME VISITOR

Pete searched for “2 Seater Sofas” and “Oak Coffee Tables” but didn’t buy anything. Upon his return his was displayed a 10% off incentive banner & free delivery to York. Also, product recommendations are shown based on past behavior.

  • PREVIOUS BEHAVIOR RECOMMENDERS
  • CONVERSION INCENTIVE BANNER
  • LOCATION BASED BANNERS
  • SEASONALITY BANNERS REFLECTING THE TIME OF YEAR
Without PureClarity
With PureClarity
Before
After

Find out more Campaign

TIM – SAN FRANCISCO, CALIFORNIA, USA

Tim searched for “Grey Sofas” and was served an incentive banner and relevant product recommenders above the search results.

  • SEARCH TERM BASED INCENTIVE BANNER
  • SEARCH TERMS BASED PRODUCT RECOMMENDERS
Without PureClarity
With PureClarity
Before
After

UpSell CAMPAIGN

SARAH – CAMBRIDGE, ENGLAND, UK

Sarah who has searched for Side Tables has clicked on a product she likes. Introducing a financial incentive to spend more and showing alternative more expensive items to try and increase average order value.

  • FINANCIAL INCENTIVE BANNER TO INCREASE AVERAGE ORDER VALUE
  • UPSELL RECOMMENDERS¬†
Without PureClarity
With PureClarity
Before
After

Top Up Campaign

DAVID – LOS ANGELES, CALIFORNIA, USA

David has selected a sofa that he wants to buy and is now on the basket page. He is shown a strong discount incentive encouraging him to spend more to receive the discount.  In addition, he is shown complimentary options that when added will entitle him to his discount.

  • FINANCIAL INCENTIVE BANNER TO INCREASE AOV
  • TOP UP PRODUCT RECOMMENDATIONS¬†
Without PureClarity
With PureClarity
Before
After

Targeted location campaign

JEREMY – LONDON, UK

Jeremy has selected a chest of drawers and added to his basket. As PureClarity knows his location which entitles him to free delivery, a relevant free delivery banner is shown.  Complimentary product recommendations are also shown to encourage additional spend.

  • LOCATION BASED DELIVERY INCENTIVE BANNER
  • UPSELL PRODUCT RECOMMENDERS
Without PureClarity
With PureClarity
Before
After