INSIGHTS & ANALYTICS

Gain deeper insights into visitor behaviour and performance to maximise your website revenue and customer loyalty

Campaign performance

  • Receive full access to the performance of each of your campaigns and what is being delivered by PureClarity
  • Gain insight into the best performing areas of your website for conversion by page
  • Insights allows you to find trends in sales, by order, value, time of day, and traffic spikes which can allow you to target those customers more efficiently

Product analysis

  • Discover exactly which are your top viewed and top bought products
  • Find out what products have been bought, the revenue generated, purchase dates and times and what recommendations PureClarity is presenting associated with each product
  • Analyse sales product performance and information such as, people who viewed x also viewed y, and products frequently bought together which allows you to create further campaigns containing these product groups

ROI analysis

  • Have full visibility of sales driven by all PureClarity personalisation features including impressions, clicks, increase in AOV, revenue, sales driven by recommenders
  • Understand the revenue being generated by PureClarity by any date criteria to easily determine your overall return on investment

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