B2B Personalization

Deliver the ultimate AI-based personalized experience for B2B ecommerce with recommenders, images, promotions and carousels and personalization within search.

Deliver the ultimate personalized experience for B2B ecommerce with smart search, recommenders, images, promotions and carousels utilizing PureClarity’s artificial intelligence-based personalized search and merchandising.

Right Price for Each Customer

Customer Specific Pricing

PureClarity allows you to have specific pricing for different customers.  This can be defined as a buying group, account type or even by each and every customer depending on your requirements.

This means that customers will see the price relevant to them in the images, products, brands, categories, merchandising zones and emails.

Right Product at the Right Time

Product Groups by Account

PureClarity allows you to show and hide specific products for specific product groups. Your customers will only see the products you want them to see in the autocomplete, search results, product listing, merchandising zones and email.

This is important for many B2B businesses who may have license restrictions on certain products that they can sell within certain regions or to comply with brand restrictions.

Personalize by Customer Type

Segmentation by Account, Location and Buying Habits

B2B customers often know the products they want and the brands they want to buy.  PureClarity allows you to build personalized campaigns by account type, account number and associated buying habits.

This means for those customer types you know who buy a certain product range you can build campaigns to upsell associated products or present the product they favor the most.

Build Loyalty

Personalized Brand Awareness Campaigns

For B2B sites sometimes it is more about building loyalty rather than upselling and cross-selling along the path to checkout.

PureClarity allows you to create personalization campaigns that sell the benefits of your business, the ease of doing business with you and re-enforcing your brand expertise with product ranges

Search, Click, Buy...

Reduced Click to Purchase

B2B customers want to quickly order products they know and have a hassle free journey to checkout.  That’s why with PureClarity we have built in features that make it easy to search, click & buy.

For example, personalized recommenders encouraging customers to reorder or buy again allow B2B customers to quickly get the products they want.

Leverage the power of Big Data & AI Personalization

With the PureClarity Omin-Channel API you can also provide product, category & brand recommendations and insightful analytics about your clients behavior within your existing business systems to generate real upselling and cross-selling opportunities based on predicative behavior, including 'In-the-field' order management systems.

Leverage the power of Big Data & AI Personalization

With the PureClarity Omin-Channel API you can also provide product, category & brand recommendations and insightful analytics about your clients behavior within your existing business systems to generate real upselling and cross-selling opportunities based on predicative behavior, including 'In-the-field' order management systems.

The results

Increase in Revenue and Sales Conversions

Personalization within Search, Merchandising and Email, you'll agree that the results speak for themselves...

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increase in revenue
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increase in conversions
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increase in average order value
  • Increased Online Revenue by 26%
  • Increased Sales Conversions by 71%
  • Increased Average Order Value by 16%

Want to learn more?

Schedule a 1-1 demo..