Compare
PureClarity vs Nosto
Nosto is a capable platform built for larger brands, priced by quote after a demo. PureClarity does the work most stores need (Instant Search, recommendations, on-site messages, Checkout Upsell and segments) at a price you can see now, and you can try it on your own store today.
| Compared on | Nosto | PureClarity |
|---|---|---|
| Price | Not published. “Get a demo and custom pricing.” | Published: Engage from £69, Personalise from £149 a month |
| Getting started | Demo request: a 10-field form including phone, SKU count and traffic | 14-day free trial on your own store, or a 30-minute demo |
| Billed by | Custom quote | Monthly page views, five sizes, monthly or annual |
| Shopify app | “A Nosto account is required and is not free of charge.” | Install from the Shopify App Store and start the trial there |
| Who helps you | Account and customer-success teams | The specialists who build PureClarity, included in every plan |
| Recommendations | Yes | Yes, on every page and in search (Personalise) |
| Popups and on-site messages | Yes | Yes, measured in revenue (both plans) |
Nosto details are from its public website and app listings, checked 4 November 2026. Tell us if anything has changed and we’ll correct it.
When Nosto is the better choice
If you want a large vendor, a negotiated enterprise contract and a team to run personalisation for you, Nosto sells exactly that. If you want bigger orders from the traffic you already have, without a sales cycle, start a trial and see what PureClarity earns in two weeks.

