Powerful personalised recommenders ‘created for the individual’ based on their own personal navigation, viewing and buying history
Advanced recommender engine
- Boost conversion by allowing PureClarity to automatically place the right recommendation to each visitor at the right time
- Maximise efficiencies 24/7 as the AI works without any intervention and will adapt in real-time based on visitor previous and current behaviours, avoiding any duplication of product
- Choose from a wide range of recommender types which can be selected and customised according to your business needs
- Override the AI with manual recommenders can easily be created and added into your recommender mix
Cold start feature
- Experience results from day one with PureClarity’s ‘Cold Start Feature’. Businesses don’t need trading history data to get started
- Optimise your campaigns quickly as PureClarity finds products with similar product properties e.g. skirt, lamp, colour etc to present as recommendations
Up-sell and cross-sell
- Increase customer spend by allowing PureClarity to recommend higher value products to one the ones being viewed
- Incentivise additional product purchases by showing items frequently bought together and items that other customers also bought
- Encourage customers to add additional products to their basket by recommending complementary cross-sell products to the ones being viewed and added to cart
Take a look at some of the best practices for using Product Recommenders throughout your site. Also check out the key benefits and how to measure their success.
Personalise any place any page
- PureClarity enables you to place personalised recommenders in any area of your website.
- Maximise conversion by making each page of your visitors website journey as relevant and as tailored as possible
Use intelligent recommendations as part of your PureClarity campaigns
Including personalised recommendations is a powerful key ingredient for your personalised campaigns
Combine with personalised content to ensure each of your web visitors see products, offers and promotions that are only relevant to them.
Set goals for each of your campaigns to track performance and results
Encourage them to buy, spend more and become a loyal customer both within your website and via email.
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