Google Analytics Alternatives - Surviving the end of Universal Analytics
General

Google Analytics Alternatives - Surviving the end of Universal Analytics

Universal Analytics has been sunset. In this post we look at what people are saying about Google Analytics 4, whether using it is even legal and, what alternatives are available

Posted by Peter Brooksbank | July 11, 2023
3 common problems with choosing products for recommenders
Advice and Tips

3 common problems with choosing products for recommenders

Save yourself from these common problems so that your recommenders are ahead of the pack.

Posted by Peter Brooksbank | June 22, 2023
May 2023, Product Update - New Features & Improvements
Product Updates

May 2023, Product Update - New Features & Improvements

May sees the automated rec plan users get access to the user explorer, users on the Plus plan get access to all product attributes in the template editor, plus the usual mix of improvements and bug fixes.

Posted by Peter Brooksbank | June 18, 2023
April 2023, Product Update - New Features & Improvements
Product Updates

April 2023, Product Update - New Features & Improvements

April sees the addition of two highly requested features, plus the usual mix of improvements and bug fixes.

Posted by Peter Brooksbank | May 4, 2023
Use social proof on your product recommendations
General

Use social proof on your product recommendations

You've spent time collecting product reviews. Maximise your return by using social proof to drive higher engagement on product recommendations

Posted by John Barton | April 26, 2023
Avoid the trap: The right way to increase your aov and conversion rate with recommender upsells and cross sells
General

Avoid the trap: The right way to increase your aov and conversion rate with recommender upsells and cross sells

Manual curation of recommenders is a waste of time. It's not scalable. It's not personalized. It's not accurate. It's not data driven. There is a better way.

Posted by Peter Brooksbank | April 26, 2023
Why customizing your Shopify Theme matters
Advice and Tips

Why customizing your Shopify Theme matters

Your Shopify store's theme is the face of your business online, the first impression potential customers will have of your brand. Learn why it's important to get it right.

Posted by Peter Brooksbank | April 13, 2023
Dynamic content, CLS and page rankings
General

Dynamic content, CLS and page rankings

Showing personalised content can cause the content on a site to shift. This CLS can affect your search engine page rankings. Learn how PureClarity can help your site avoid this problem.

Posted by John Barton | March 15, 2023
Cheap near real time analytics using DynamoDB and Redis
Engineering

Cheap near real time analytics using DynamoDB and Redis

An overview of how PureClarity uses AWS DynamoDB and Redis to lower costs and achieve near real-time analytics

Posted by John Barton | March 13, 2023

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