Insights into Intelligent Ecommerce Personalization
PureClarity Partner Referral Program Word of mouth has since time immemorial been essential for growing a business. An astonishing 84% of business to business transactions are conducted due to referrals. It’s time to coin a new phrase that instead of points making prizes, it’s now…
Back in May, the word on everyone’s lips was GDPR. The General Data Protection Regulation (GDPR) was googled more often than Beyoncé. Not many people really understood why they were receiving an email from a service provider they signed up to back in 2009 asking…
The high street is changing. Today we hear the word ‘personalization’ and it holds many guises, but I feel it’s important to put this into context when writing about the trends of our online consumers. We have over the last couple of years seen…
It doesn’t matter how revolutionary or ground-breaking your product is. If you can’t support your clients through free trials, implementation, configuration and beyond, they won’t stay for long. What distinguishes SaaS from other business models is the necessity to not only acquire customers, but also…
For the last few years I have worked in the retail sector, and my experience of Ecommerce personalization platforms had until recently left me nervous about my readiness to embrace this new technology. Hours of unplanned development integration, the feeling of being cast into a…
The question on every Marketing Manager’s mind is ‘How does ecommerce personalization effect online sales? Customer’s ever growing demand for better user experiences has led to the growth in the collection, analysis and use of big data to tailor online experiences. According to eMarketer, the…
If you’re viewing this infographic the likelihood is that, like many other ecommerce retailers out there, you’re getting a high amount of traffic to your site but not converting those browsers into buyers. This infographic highlights the 5 main areas you need to focus on…
PureClarity, a leading provider of SaaS Personalized Site Search, today announced that it has been identified as a representative vendor in the recent Gartner “Market Guide for Digital Commerce Search” report for its Personalized Site Search product.
Personalization has been proven to increase online revenue, average order value and customer retention. To understand how third-party personalization software directly affects sales, Quba has recently undertaken a research project and published its findings.
Ecommerce Personalization Software, PureClarity, has been shortlisted at the Digital Technology Leaders Awards for Machine Learning / AI Project of the Year.
PureClarity, ecommerce personalisation software, today announced its second European award win after scooping Big Data, IoT or Analytics Solution of the Year at the European IT & Software Excellence Awards 2017.
‘The collection of data from website visitors and the analysis and the use of this data to not only segment customers into multiple profiles, but to show real-time personalized recommendations and relevant products to each individual based on their activity and the activity of similar people.’
