PureClarity Blog

Insights into Intelligent Ecommerce Personalization

Why B2B Businesses Need to Personalize Their Websites
Why B2B Businesses Need to Personalize Their Websites

Ecommerce B2B Personalization is more important than ever B2B Personalization is staggeringly more effective than giving visitors a flat, generic experience. 80% of B2B businesses surveyed said that personalizing their website was more effective in reaching their company’s objectives than unpersonalized content. But personalization for…

12 Troubles of Online Conversion
12 Troubles of Online Conversion

12 Troubles of Online Conversion The Growing Demands Of The Online Visitor As reported by Internet Retailer, the projected online global consumer spending by 2019 will more than double the $3.551 trillion of the global spending in 2015, accounting for 12.4% of the total retail sales.  It…